ChatGPT’s Value for Tourism: Fewer Boring Top 10 Lists
Photo Caption: Barry Rogers, head of Dublin's city tourism unit , is in the center of this panel of executives speaking on March 6, 2024, at ITB Berlin. Photo by Dawit Habtemariam. Source: Skift. Dawit Habtemariam
Skift Take
Dublin's tourism chief predicts AI will unlock authentic value for tourists.
Dublin’s tourism chief thinks AI can replace generic top 10 lists and travel guides – at least that's one of the potential outcomes of his group's new project with OpenAI, the developer of ChatGPT.
Barry Rogers, Head of Dublin City Tourism Unit, was speaking Wednesday on a panel at the ITB Berlin travel trade show.
“What we're finding is there's plenty
