The Mobile-First Silent Travelers: Why They Matter
Skift Take
A vanguard within a new era, fueled by new access to an Internet full of information, from these consumers emerges a new model -- the silent traveler.
Earlier this week, we released our seminal new report, "The Rise of the Silent Traveler: Reaching Out to the Mobile-First Travel Consumer" on the new generation of mobile first consumers, and how travel brands need to understand their needs, to adapt to their dynamic and evolving expectations. Below is a short extract. Get the full report to understand this very important new tre