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Best Travel Ads This Week: Sky's The Limit With Airlines' Storytelling Techniques

Alexandra E. Petri

Photo Caption: British Airways gives viewers a backstage pass to the Boeing factory.  British Airways

Skift Take

Airlines are becoming more playful as they experiment with ways to deliver a sense of their brand.

When it comes to aviation, the sky's the limit, especially in regard to airlines and their digital advertising. This week, we are looking at the different ways that airlines can get creative with their storytelling techniques, whether that is through impressive video effects like time-lapses or unique points of views that set the scene. Advertising opportuni

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