Priceline Wants to Fill Your Facebook Feed With Onion-Inspired Digital Shorts
Photo Credit: A still from Priceline.com's Facebook video advertising series. Priceline
Skift Take
Priceline wants to get into your social feed, and it's using humor to ease its way in.
Last week Priceline.com rolled out a new series of television commercials that have, at least temporarily, spelled the death of William Shatner's Negotiator character.
The Negotiator is being replaced with "Whatever's on the line, Priceline," a campaign that focuses on smart decisions that can save consumers money, as well as help them avoid the bad things that can happen if they don't choose to travel, such as adopting a grown c
