Onefinestay CEO Interview: ‘The Full-Service Hotel Is Dead’
Photo Credit: Greg Marsh, co-founder and CEO of onefinestay believes the lifespan of the urban full-service hotel is limited and that personalization in hospitality can be overrated. onefinestay / Onefinestay
Skift Take
Whether or not you agree with Marsh's take on some established tenets of the hospitality business, his progressive, disruptive viewpoints are worth more than just a look.
Onefinestay, the London-based alternative accommodations provider that specializes in high-end homestays, is on a roll lately. Fresh off its $168 million acquisition by AccorHotels, the seven-year-old company has major plans for growth, recently opening in Rome and planning to expand further in Europe, the Americas, and Asia-Pacific .
Earlier this month, Skift caught up with onefinestay co-founder and CEO Greg Marsh in New York City, where Marsh was on his way to a speaking engagement at the Revenue Strategy Summit in Washington, D.C.
Marsh was open and candid about his thoughts on the state of hospitality and where it's headed, sharing some strong opinions on the future of the full-service hotel, loyalty programs, personalizing the hotel experience, utilitarian hotel rooms that could double as CSI sets, and what it's been like to work with AccorHotels.
Note: This interview has been edited for length.
Skift: So, what will you be speaking about at the conference?
Marsh: A
