Expedia and Priceline CEOs on Messaging Apps: ‘So Far So Good’
Photo Credit: Kayak has a messaging bot that can be used on Facebook Messenger and Slack, pictured here. Priceline and Expedia's CEOs recently offered their thoughts on the messaging trend in travel. Skift
Skift Take
There's so much excitement and anticipation around messaging and artificial intelligence that Priceline and Expedia CEOs' remarks remind us that this emerging technology is still too new to gauge regarding potential success. Still, CEOs of both companies seem pleased with how messaging has performed so far.
Some travel brands like Expedia.com and Kayak are moving full-speed ahead on platforms like Facebook Messenger but also acknowledge it's too early to tell how messaging will fit into their long term plans.
Numerous travel brands, including Skyscanner, Kayak and Hipmunk, have a presence on messaging platforms. Priceline's Kayak, following its Slack bot launch in March, added a Facebook Messenger bot in June and Priceline Group interim CEO Jeffery Boyd said he's particularly impressed with Kayak "continually innovating."
Boyd, who became interim CEO in April following then-Priceline Group CEO Darren Huston'
