7-Eleven Experiments With Health-Focused Store Concept

Typically, when you find yourself in the neighborhood convenience store, you’re hankering for a Slim Jim, have a severe case of the munchies, or want to purchase a lottery ticket to strike it big. But those looking for a healthy — and perhaps even organic — bite might soon find an array of options available at their nearby 7-Eleven. Two large convenience store brands, 7-Eleven and Wawa, have taken notice of the number of wellness-obsessed consumers in search of good-for-you snacks and have started experimenting with new products and store concepts. And you know a food category has gone mainstream when it can be found on the shelves of a convenience store. The chain 7-Eleven, the world’s largest convenience store retailer owned by Japan-based Seven & I Holdings, is testing out wellness products in a new “lab store” concept in Dallas, not far from its U.S. corporate headquarters, with more locations to come in Washington, D.C., and San Diego. Among the selections ar