IDEAS: IHG Hotels & Resorts Launches Initiative to Support Under-Represented Groups in Hospitality Industry

Key Points

• IHG Hotels & Resorts has launched the IHG LIFT program to support under-represented groups in hotel development.
• The initiative includes partnerships with Clark Atlanta University and Morehouse College, with a $30 million commitment.
• IHG LIFT is part of IHG's broader 2030 responsible business strategy, aiming to diversify ownership and overcome barriers.

Summary

IHG Hotels & Resorts has introduced the IHG LIFT program to promote hotel development among historically under-represented groups in the hospitality industry. The initiative, which includes partnerships with Clark Atlanta University and Morehouse College, aims to provide support, capital access, and guidance to qualifying owners in the U.S. and Canada. With a $30 million commitment over the next five years, IHG LIFT is part of the company's broader Journey to Tomorrow 2030 responsible business plan, focusing on diversifying ownership and overcoming common barriers in the industry.