IDEAS: Moxy Hotels Are Using the Stars to Help You Plan Your Next Trip

Key Points

• Moxy Hotels has teamed up with Sanctuary to use astrology for personalized travel recommendations.
• Astrocartography helps match travelers with Moxy hotel locations based on their astrological profiles.
• The campaign includes astrology insights, a 'Sip by Sign' drinks menu, and star-themed programming.

Summary

Moxy Hotels has collaborated with the astrology platform Sanctuary to offer travelers personalized recommendations using astrocartography, which aligns travel plans with astrological data. This innovative approach includes matching guests with Moxy hotel locations worldwide based on their star signs. The campaign further enhances the experience with astrology-based insights, a 'Sip by Sign' drinks menu, and a star-themed twist on the Moxy Bedtime Stories program.