Spain Aims to Protect Tourists from Deadly Heatwaves

Photo Credit: A view of Las Ramblas, a lively boulevard frequented by tourists in Barcelona. Unsplash / Sarah Alexandra
Skift Take
With climate change reshaping travel, Spain’s tourism industry faces a crucial challenge: adapt or risk losing visitors to cooler destinations.
A new study in Nature Medicine on extreme heatwaves paints a stark picture for Spain. Urban areas in the country face significant risks from rising temperatures, it claims.
Barcelona alone could see around 250,000 heat related deaths by the end of the century, making it the most at risk city in Europe for climate related fatalities, according to the study.
The city, which hosted over 15 million tourists in 2024, is already seeing rising cases of heatstroke and dehydration in peak summer months, according to a Barcelona City Council health study.
A spokesperson from Spain’s Ministry of Industry and Tourism told Skift that officials are developing a national strategy to counter climate change, including its direct impacts on the tourism industry and visitors.
The spokesperson said the upcoming Spain 2030 sustainable tourism strategy will address clim