Full Video: Ritz-Carlton Thinks Yacht Travel Is the New Luxury Goldmine


Skift Take

Forget mega-cruises. Luxury yacht travel is tourism’s next frontier, and Ritz-Carlton wants to own it. As the UAE positions itself as the next Las Vegas, immersive travel and premium experiences are setting the tone for 2030.

Ritz-Carlton Yacht Collection CEO Jim Murren outlined how luxury yacht travel is carving out a new niche in tourism at the Skift Global Forum East in Abu Dhabi on October 30, 2025.

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