Full Video: Etihad Bets on Premium, Avoids Premium Economy in Streamlined Strategy


Skift Take

Etihad’s strategy is clear: grow fast, but only if you grow smart. Under Neves, the airline isn’t chasing scale for its own sake. Profitability, premium experiences, and AI-powered precision are now central to the playbook.

At the 2025 Skift Global Forum East in Abu Dhabi, Etihad Airways CEO Antonoaldo Neves laid out a bold, metrics-driven plan for growth, emphasizing that expansion must go hand-in-hand with profitab