Minor Hotels CEO: ‘We’re Not Going to Be Like Marriott’
Minor Hotels has spent a year making moves that individually make sense. Whether they add up to a coherent global strategy is what the next stage will reveal.
Luke Martin is Skift’s UK-based Jr. Hospitality Reporter, covering the dynamic world of hotels. Prior to joining Skift, Luke worked at GlobalData, where he covered a wide range of industries including hospitality, automotive, retail, and packaging.
European Hotel Investment Defied 2025’s Uncertainty. The Next Test Is Already Here.
Europe's hotel investment market had a strong year, with Northern Europe and upscale properties winning big. But fresh geopolitical uncertainty means the good times may already be under pressure.
Minor Hotels Builds AI Stack From Scratch To Improve Personalization
Minor has avoided the rebuild problem that is slowing rivals. Whether clean infrastructure delivers faster results remains to be seen.
Radisson’s Growth Plan: Loyal Owners and Asian Ambitions
Rather than competing on sheer scale, Radisson is pitching owners on speed, flexibility, and a more focused brand lineup, with Asia central to its growth ambitions.
B&B Hotels Scales Its European Operations, Fast. The U.S. is Another Story
B&B Hotels has found momentum by scaling a focused budget model across Europe’s fragmented markets. The next phase is proving that the same formula can work in markets like the UK and the U.S.
UK Government Planning Industry-Wide Hotel Safety Talks — SCOOP
The UK Government is set to invite industry players to a roundtable event to discuss guest safety. The event could see ministers and companies discuss new protocols that could have wide-ranging impacts.
Same Place, New Name. IHG, Marriott, and Hyatt Eye Conversions for Midscale Growth
Conversions are giving hotel groups a faster way to expand midscale, especially in higher-cost markets where new builds are harder to justify.
Kempinski Selects Prague Monastery for First Acquisition In 55 Years
Kempinski’s strategy hinges on being extremely selective. In today’s luxury market, scarcity could sell better than scale.
Hotels Are Losing Travelers’ Discovery Window — And Scrambling to Get It Back
Hotels are no longer just competing at booking. As discovery shifts to social platforms, recommendations, and artificial intelligence tools, big groups are trying to shape demand much earlier.
Accor CEO: Geopolitical Turmoil Isn’t Killing Travel, But Companies Need Agility
Accor’s CEO says travel demand is holding steady, but behaving differently. Shorter booking windows and rapid shifts between destinations are forcing hotel companies to stay agile.