Fiji Embraces Happiness As a Way of Life, Not Just a Tourism Campaign
Sometimes it takes a negative reaction or backlash to remind tourism marketers to refocus their efforts on highlighting the local community.
Peden Doma Bhutia is Asia Editor at Skift, where she covers the travel industry across Southeast Asia and the broader Asia-Pacific region. Based in India, she reports on airlines, online travel companies, hospitality, travel technology and the business of travel, with a focus on how emerging markets are shaping global trends.