Seth Borko

Around the world in 11 online travel agencies. Use our 2022 Online Travel Agency Factbook to compare the performance of booking sites from across five continents.

With 2022 on the horizon, the travel recovery has begun in earnest. Brands are competing to win returning consumers but may find that old habits and preferences have evolved.

Breaking down the tour operator supply chain reveals interesting insights about why some tour operators succeed — and others don't — and how so many seemingly different companies all fit together under one big tent.

Tours is one of the last great offline sectors in the travel industry, but that cannot last. Changing consumer behavior and new tech is driving disruption in these businesses, the effects of which have only been compounded by the significant impact of Covid-19.

Optimism about the travel recovery in the U.S. hit a peak this summer. Hotels with a heavy American presence have benefited from the resulting occupancy boost as well as hopes for a long-term bump in conversions. Perhaps it should be no surprise that major U.S. hotel franchisors lead our health score list.

The conventional wisdom is that hotel brands are a safe harbor for owners during a storm. But has that been the case during Covid-19? Recent data suggests that the reality is far more nuanced.

Travel is recovering, but hotel owners are not out of the woods yet. With travelers hitting the road again, it’s more important than ever for hotel owners to be agile with their businesses to ensure success.

Remote work is here to stay. And that's a good thing for the travel industry as it will create a large market of long-term travelers that live and work anywhere. These digital nomads have the potential to be a small and mighty traveler type that are well worth understanding.

Remote work is here to stay and will have a dramatic impact on the travel industry as Americans rethink their relationship between work and travel.

Despite years of marketing campaigns to drive direct bookings, our look at hotel distribution shows that little has changed for most hotels and that driving room nights via first-party channels remains a difficult uphill battle.