Hilton dice que los cargadores para vehículos eléctricos son el principal motor de reservas, superando a las piscinas y el desayuno gratuito

Key Points

• EV chargers have become the top booking driver on Hilton.com, surpassing traditional amenities like pools and free breakfast.
• Major hotel brands like Hilton, Marriott, and Radisson are rapidly expanding EV charging infrastructure to meet rising guest demand.
• The rise in EV ownership, especially among affluent travelers, is making EV charging a key amenity for attracting desirable guests.

Summary

Hilton has identified electric vehicle (EV) charging stations as its most effective driver of hotel bookings, with guests who search for EV charging far more likely to book than those searching for other amenities. This shift reflects a broader trend among major hotel brands, which are racing to install more EV chargers in response to a surge in electric car ownership, particularly among higher-income travelers. Partnerships, like Hilton's deal with Tesla to install up to 20,000 chargers, underscore the importance of EV infrastructure as a competitive advantage in the hospitality industry.