Even where credit card machines are present, there is no guarantee that they'll work. The seemingly antiquated method of travel payments is one of the more evident examples of how unprepared Myanmar is groping to deal with an influx of visitors.
The company still hasn't recovered from the slump in business travel post-recession, and with the macro picture on the sector changing fast with rise of digital, divesting, at least part of it, is the right move.
American Express, other mega travel agencies and their corporate clients aren't going to be able to put the genie back in the bottle with badges and leader boards. There is a lot of turf-protection going on here.
Inspirato's rebranding and partnership with American Express puts it on the map. The companies still have to prove; however, that there is a large enough market for Inspirato's luxury services.
It's a bit of a slap in the face to hometown favorites AA to see an outsider like Amex move in, but it will likely play out well for consumers who want a choice -- and may save some money -- of places to rest before takeoff.