Hilton's decision to focus on its luxury portfolio may be significant. However, with the pent-up demand curve now flattening, it seems the perfect time for the brand to light up the "Spark."
Travel search volume in the Asia Pacific region rose over 50 percent year over year in the fourth quarter last year, according to Expedia Group. The region’s strong performance led…
Trip.com knows better than to just make tall claims on a travel rebound even as the company witnesses a surge in search volume for inbound and outbound travel.
With China’s ongoing Covid crackdowns halting its almost-there recovery, the accommodation sectors of other APAC countries are expected to gain market share in 2022.
The accommodation sector in APAC is witnessing a fast paced recovery with 2022 revenue levels not far from reaching pre-pandemic levels. However, composition of the industry remains unclear with short-term rentals revenue share decreasing in 2022.
Even as uncertainty continues to weigh on travel plans, Marriott is offering personalized experiences through its loyalty program in Asia. The hotel chain currently has more than 55 million Marriott Bonvoy members in Asia Pacific.
As the short-term rental market grows rapidly in Asia-Pacific, all of the stakeholders involved will grow along with it. The sector is expected to remain fragmented for now, but in the coming few years as the market matures and its demand-supply equilibrium gets defined, market leaders will emerge.