Articles tagged “delta air lines”

U.S. Airlines Battle Over Access to Tokyo’s Preferred Airport

Delta Air Lines wants U.S. regulators to award it a disproportionate number of slots at Tokyo's Haneda Airport, a preferred airport among business travelers. Other airlines disagree, but Delta probably does deserve better access, as it is the only one of the big three U.S. carriers without a Japanese partner.

What’s Behind American’s Falling Customer Satisfaction Scores?

Many airline executives believe the most important driver of customer satisfaction is reliability. American Airlines hasn't been pleased with its customer satisfaction scores, so it is trying to improve the basics of its operation. That's probably the right move. But does it also need to improve its product or brand image?

Delta Air Lines Doesn’t Want to Be Pigeonholed as a Transport Company

Over the past couple of decades, most U.S. airlines have focused on transporting customers from point A to B in relative comfort. Delta wants to go beyond, hoping passengers will view it as a trusted consumer brand. If they do, Delta may be able to command an even bigger revenue premium over its competitors.

Airlines Rack Up Big Margins From Premium Seat Sales

A skeptic might say airlines are doing so well selling premium seats because their standard offering is getting worse. There's some truth to that. But airlines have also gotten better at targeting passengers with the right offers for them.

JetBlue’s Battle to Remain Dominant in Boston

A few years ago, Delta Air Lines expanded in Seattle and tried to take share from Alaska Airlines. Surprisingly, Alaska has held on to most of its customers. Now, Delta is trying a similar strategy in Boston. JetBlue has a big customer base there. Will JetBlue's loyalists stick around?