Articles tagged “destination marketing”

Las Vegas needs to find more events to keep up its momentum and success in sports tourism.

Today’s travelers engage with TikTok to discover new destinations, travel tips, and itineraries through authentic videos that engage communities of like-minded visitors. But TikTok is no longer just the platform where users build their travel itineraries — it's also where travel brands are building their businesses.

Indian airlines are accounting for a larger share in international traffic to and from India. However, this is likely in part due to the government's restriction on additional bilateral flying rights.

Destination organizations and convention and visitors bureaus (CVBs) are operating in an increasingly demanding environment characterized by shifting consumer preferences and intense competition. They can address these challenges and improve decision-making by leveraging Destinations International's tailored suite of tools and products.

Visit Florida finally responded to a question about why it removed its LGTBQ Travel page. But there are still plenty of unanswered questions.

We don’t know why the page was removed and Visit Florida won’t say. But it could hurt already strained relations with the LGBTQ community and it doesn’t make sense from a marketing perspective.

With hybrid work now here to stay, Switzerland is confident there are still legs in the blended travel trend.

All destinations estimate how many travelers visit, and it’s an important data point for showing a destination management organization's economic impact.

Spain's tourism strategy is shifting from volume to value as the country prioritizes ecological and social integrity over visitor numbers to maintain its competitive edge. Turespaña is facilitating this shift by launching a new series to spark a global conversation on sustainable tourism practices.

Through a combination of targeted promotions, improved airline services, and strategic visa policies, Sri Lanka is inching closer to its goal of attracting 2.5 million tourists this year.