Expedia News

The latest news and analysis of Expedia, including breaking news, executive interviews, earnings coverage, and analysis of its competitors.

Hotels.com Showcases Celebrity Tips in Campaign Ditching TV Ads

While Hotels.com is sticking with the tried-and-true practice of featuring celebrities in its latest marketing effort, it's betting it doesn't need traditional TV ads to reach travelers. That new approach may not hurt the company, with a growing numbers of consumers cutting the cable cord.