Articles tagged “ihg”
Executive Q&A: How Changing the Loyalty Game Is Fueling IHG Hotels & Resorts’ Success With Business-to-Business Customers
Hotel brands are looking to make loyalty programs even more rewarding. It’s not solely about points, but also about offering choice, flexibility, and personalized experiences for consumers. In addition, hotel brands are focused on supporting the success of their valued travel managers and buyers, who in turn leverage loyalty to drive compliance and a more rewarding travel program for their end travelers and clients.
IHG + Skift |
Sponsored Booking.com’s New Discounting Strategy
Today’s edition of Skift’s daily podcast looks at Booking Holding’s discounting, Kenyan hotels’ local F&B strategy, and IHG’s new ad campaign.
IHG Launches Major Ad Blitz to Spotlight the Hotel Parent Company
IHG's new ad blitz is its biggest push for a campaign in a decade. We suspect IHG will have an easier time making itself a household name than it will in turning the word guest into a verb, as its new ads try to do.
Covid-Related Travel Refunds: They Aren’t Easy
Today’s edition of Skift’s daily podcast looks at travel brands’ Covid refund policies, Crowne Plaza’s revamp, and tourism politics in the U.S.
IHG’s Crowne Plaza Wants to Shake Off Traditional Business Traveler Image
It’s a bold decision for a hotel brand to reposition itself when the world of work is on the cusp of change. If it's the wrong call, it loses sight of its core market and winning back once-loyal business travelers may take a while.
Explaining IHG’s Collection of Hotel Brands
Today’s edition of Skift’s daily podcast looks at IHG’s mix of hotel brands, Hong Kong’s airport problem, and Las Vegas’ resiliency.
Every One of IHG’s Hotel Brands, Explained
IHG has assembled a hospitality collection with some of the most wide-ranging and eclectic brands in the world. Here's what you need to know about every one of them.
Guest-Friendly, Transparent Hotel Pricing
Today’s edition of Skift’s daily podcast looks at new ways to book hotels online, Hong Kong's tourism hit, and the $1 billion deal for U.S. airports.
Expedia and Marriott Claim Progress on Proliferation of Rogue Hotel Rates
Rogue wholesale rates on metasearch sites are the gifts that keep on giving — for travelers and the metasearch sites. Expedia and Marriott seem to be making some progress on the issue.