Travel Loyalty News

Award seats on Lufthansa will soon be priced according to market demand instead of a strict tiered system. Not all passengers are happy.

A key benefit that many road warriors love about the American Express Platinum card is evaporating later this summer.

Props to Volantio, which won the Air Pitch startup competition at Skift Global Forum last year, for now getting investment and sales support from Amadeus.

In moving to a dynamic-based system for selling award seats, Lufthansa will be the first European carrier to formally adopt the model. But will the program look like its American cousins?

While Design Hotels is not solely dependent on its loyalty agreement with Marriott to bolster its brand, our bet is that growing the number of hoteliers leveraging the partnership will help substantially.

Machine learning is revolutionizing the travel industry, where it has the potential to transform company activity related to marketing, customer service, e-commerce, and much more. In our recent webinar, we discuss how industry executives can make use of this powerful new tool.

For those still loyal to the travel industry, a new spate of partnerships will now make it easier to earn miles and points across airlines, hotels, and shared cars. And with zero barrier to entry, some passengers may find a windfall.

Amazon wants to be a superapp, the mobile tool of choice to book flights, buy books, and make payments. In travel, flights are only the beginning.

The same rules that apply to run-of-the-mill travel sellers do not necessarily apply to Amazon. While cash back on flights in India may seem loss-generating and unsustainable, for Amazon it could be a winning strategy.

Alaska is launching a loyalty partnership with yet another outlying international air carrier. At this rate, it doesn't need to fully join an airline alliance.