Articles tagged “marketing”

Samsonite are aiming to reignite the spirit of adventure and celebrate the golden age of travel with their latest campaign. 

Academy Award winning actor Penelope Cruz is set to take to the skies in the latest global ad campaign for Emirates, having been announced as the airlines newest brand ambassador.

Considering Booking Holdings' close relationship with Google historically, it's no surprise that Priceline went with Google Cloud for its generative AI integrations. Now, who's next?

San Francisco's tourism board is experimenting with a new medium to take on a formidable obstacle: a negative media perception.

Consumers are inundated with advertising noise. As a result, travel brands are exploring alternatives to grab attention.

Tourism boards are always trying to keep up with how visitors are finding and interacting their content. The Google Analytics update should make this easier. Hopefully, they can actually capitalize on the new information.

The Vienna Tourist Board has launched UnArtificial Art, a marketing campaign designed to ‘promote the city’s 100+ museums in order to “See the Art behind AI Art”’.

As the social media influencer industry evolves and matures, destination marketing organizations are, in turn, taking them seriously as agents in their efforts to grow visitation.

As preparations continue for the coronation of HM The King Charles III on May 6, The Dorchester London has transformed its famous façade with a modern reinterpretation of the decorations…

Lindblad Expeditions, which operates small ships with adventurous themes, is seeing traction with savvier digital marketing. But it's taking time for the company to get back in the black.