Articles tagged “national parks”

The parks are smart for aligning their marketing with the health-minded resolutions of Americans, although the long-term effectiveness of the messaging is unknown.

The national park service would be wise to embrace social media's sharing capabilities to the greatest extent it can. Repeat visitors are its best ambassadors, and amplifying their voices via social and mobile is a cheap and easy way to spread the word.

The National Park Service took reigns of the Grand Canyon before the state's money was exhausted, but legislators are now fighting for the full amount and could be waiting for a long time.

What struck us is that most of these would not look out of place now, if they were filtered through the lens of Instagram, figuratively and literally.

The recent shutdown has demonstrated that taking national parks out of the mix can devastate both local and state finances. On top of that? They're amazing to experience.

Lady Liberty has been through enough over the past year. From Hurricane Sandy to Hurricane Shutdown, the tourists who've come so far to see the monument have been held back.

It is a travesty for American travel and tourism industry, and no one cares. At least no one in power who wants to do anything about it.

American tourism's gallery of shame.

The United States recently started promoting itself as tourist destination overseas, but these images shared on social media channels worldwide will send a much louder and unwelcoming message to potential visitors.

The Interior Department's first smart move was leveraging its own photo resources to build a social presence. It's now engaging the public on important department issues while generating excitement about the parks that were once at risk of being forgotten.