Articles tagged “partner content”

No brand is more synonymous with the growth of modern Chinese travel than Hanting Hotels. As both the world’s largest hotel brand and a national icon, Hanting is celebrating its 20th anniversary by sharing its roadmap to making quality hospitality accessible for all.

DCT Abu Dhabi is betting big on the travel trade by training thousands of agents and expanding global partnerships to put human expertise at the center of its tourism growth strategy.

Loyalty is shifting from status to substance. For banks, embedding protection and care into cardholder benefits offers a powerful path to deeper engagement and long-term trust.

Africa is emerging as travel’s next global growth frontier, driven by a young population, rising connectivity, and authentic experiences. Hamza Farooqui of Millat Group calls for intentional investment, Gulf partnerships, and reciprocal travel ecosystems to unlock the continent’s full potential.

In this video interview, Hannah Bennett, head of travel at TikTok UK, discusses highlights from TikTok’s latest research exploring how traveler behavior is evolving and what these shifts mean for travel marketers looking to connect with audiences across the full funnel.

Advertisers on Meta are facing rising CPMs and diminishing returns, but travel brands don’t need to watch their ad spend evaporate. Wunderkind’s latest guide reveals how brands can reduce Meta ad waste, improve targeting, and boost ROI through more efficient identification.

Major shifts in the corporate travel space have inspired a trend toward unified, AI-powered policy management platforms. But travel is personal, and travelers demand a personalized touch; for AI to realize its potential, it must live in the hands of human agents.

Chalet Hotels is betting on India’s domestic travel boom with Athiva, its first homegrown brand. The company aims to offer assurance of the expected and joy of the unexpected to its guests while strengthening its position as one of India’s fastest-rising hospitality players.

In this video from Skift Transatlantic Summit 2025, Wendy Olson Killion, CEO of Rome2Rio, explains how pairing inspiration with access helps destinations encourage travel to lesser-known places and distribute tourism more sustainably.

Airlines that can leverage the increasingly sophisticated and connected network of global aviation alliances and service partnerships will have a critical opportunity to scale their loyalty benefits and provide more consistent, quality customer experiences for the future.