Articles tagged “royal caribbean”

Recent tech innovations suggest the cruise industry is eager to dispel notions it's behind the times. But beyond speedier, cheaper Wi-Fi, will passengers notice the difference?

Consumers have become more conscious of the effect of travel on the environment. As one of the bigger polluters in travel — airlines win hands down, we know — cruise lines need to do more to explain the benefits of this to their customers, who often only care about a "deal."

The cruise industry has struggled for years to shake its habit of discounting to fill ships. Royal Caribbean is sending a message that it is willing to lose a little revenue in the short term to achieve long-term gains.

TV advertising is an ever-more-essential part of major brands' advertising mix and trends so far this year indicate the rich -- airlines, cruise lines and online travel agencies -- are getting richer.

China's slowing growth hasn't shaken the cruise industry's enthusiasm. But as executives like to point out: Cruise ships can easily relocate if demand dwindles.

Cruise lines make money when every cabin is occupied. They still have a lot of work to do in order to fill their new ships with higher-spending passengers.

More Chinese vacationers are cruising than ever before. But the cruise industry still faces challenges, particularly in educating Chinese consumers about cruises and developing an efficient distribution network in China.

25 Moments that Mattered in 2015: To make our selection of 25 moments, we thought back to the stories that drove reader engagement and sparked discussion among both travel experts and the general public. Some stories were quick blips that represented bigger things while others were narratives that built slowly through out the year. Each one, though, spoke to where we are right now when it comes to the big business of global travel.

Quietly, Goldstein has helped oversee the global integration of cruise industry trade associations into one united entity. That re-organization will come in handy during the industry's expansion into emerging markets.

Speedy broadband internet connectivity really does improve the experience on cruise ships. If cruise lines have any change of attracting millennials en masse, it starts with high-speed Wi-Fi.