Articles tagged “travel technology”
How Explore Butte County Grew Organic Traffic with Localhood Stories
With paid advertising becoming more competitive and expensive, destination marketing organizations (DMOs) can turn to organic traffic for a marketing boost. In this video, Ashley Baer, marketing manager and content creator at Explore Butte County, shares how the DMO used visual stories to increase its visibility on Google, enhance its website content, and help local partners engage with visitors.
CrowdRiff + Skift |
Sponsored Travel Tech Rollup Mondee’s Public Debut Sets Stage for New Organic Growth
They did it. Despite the cratering of the stock market, Mondee went public on Nasdaq. Sure, most investors vetoed the blank check merger. But still, a win is a win — for now.
3 Insights for Travel Brands to Unlock More Value From Every Transaction
Optimizing the guest experience doesn’t start when a customer arrives at the boarding gate or checks into a hotel room. It’s time for travel brands to focus on uncovering opportunities earlier in the journey: the online checkout process.
Rokt + Skift |
Sponsored JetBlue-Backed Startup Flyr Buys Airline E-Commerce Company Newshore
Flyr Labs, which sells software to airlines to help them set their fares in revenue-boosting ways, has bought Newshore, a Barcelona-based software business that helps airlines with selling.
Call Centers Could Turn to Artificial Intelligence to Face Flight Madness
Between permanent shifts into remote working, the Great Resignation, and spikes in flight cancellations, investing in advanced automation technology could be the only way call centers in the travel industry can show consistency long-term. Or just hire more humans.
Mary Ann Ha |
Hype Over New Online Travel Disruptors Is So Overblown
Old entrants like Google and hotel brands will likely be much more disruptive to the future of online travel agencies than Chase, Uber, and Travel + Leisure.
Amadeus to Use Marriott and IHG Deals as Hotel Tech Springboard
Say what you will about Amadeus, it undeniably dreams big, audacious dreams. At a time when many institutions pursue small solutions for trivial problems, the travel tech titan has big hopes for reshaping how hotels operate and sell their themselves online.
Amadeus Launches Market Forecasting Tool for Hoteliers
Amadeus said on Wednesday that it had launched a market forecast capability "to help hoteliers accurately track revenue and manage costs." The tool is part of its business intelligence software…