Articles tagged “videos”

At what point does the point of these safety videos fade into obscurity as everyone searches for a viral hit? At what point does stretching the boundaries for a creative hit mean these videos become parody of themselves? Next up: some airline should do a parody safety video around new genre of safety videos.

Video is the closest thing to an immersive experience that marketers can deliver. Discover which travel brands have been most successful producing and distributing video and why their content resonates with viewers and customers.

Delta's judgement on what's funny or interesting in in-flight safety videos continues to baffle.

The Canary Islands' new campaign is gorgeous and easy to share making its impact much more powerful than any standard campaign it could have created on its own.

With the combination of local advice and low-cost production, this type of campaign fits well within Airbnb's sweet spot.

U.S. airlines are still way behind in creating watchable and shareable short videos, and could learn a lot from the non-U.S. examples listed here.

Content marketing at its best. And we mean "douchebag" in the most lovable way possible. You'll see what we mean after you watch the film.

The best way to watch: full screen, preferably through your big screen TV, with the soundtrack coming through the best sound system you have. Then you can decide.