Articles tagged “virgin voyages”

Think of the slogan as "cruises – but no kids allowed."

Virgin Voyages have expanded their partnership with Chief Entertainment, Lifestyle & Celebration Officer, Jennifer Lopez, with the introduction of Jen AI, a new personalized invitation tool.

Given the dearth of creative firepower on Sunday during the Super Bowl, it would not have been hard for travel companies to stand out in the crowded field of all the meh 30-second spots. That unfortunately didn't happen, with travel brands opting for the same formula of celebrity status quo that did little to inspire.

Watch out for the quiet ones. Choice didn't run any U.S. national TV ads in 2021 and Virgin Voyages was absent during the first seven months of last year. Yet both brands surged to leadership positions in 2022.

Virgin Voyages has raised $550 million in fresh capital led by new investor BlackRock, with additional financing from existing investors Bain Capital Private Equity and Virgin Group, plus support from…

Virgin Voyage's decision to charge high fares that include gratuities, premium dining, and other onboard features means higher earning potential for travel advisors. That's because advisors often lose out when cruise lines offer cheap fares, and then make up for it with onboard, non-commissionable charges.

Virgin Voyages has set its prices much higher than a typical Caribbean cruise, but the operator is including more perks in the price — and insists it will be anything but typical. Will fans of the brand pony up?

As they ramp up their outreach to travel advisors, Ritz-Carlton Yacht Collection and Virgin Voyages are both presenting themselves as new and different options for luxury clients. They say this means agents will be able to sell cruises to those who don’t normally cruise, but who are intrigued by the brands.

Virgin Voyages is intent on setting itself apart, and its food choices do stand out: no buffet, no main dining room, no restaurants with an extra charge. Execution will be key.

Virgin Voyages has been talking about visiting Cuba for three years now, so this announcement is no surprise. But will the destination still be as popular in 2020 as it is now?