This content strategy works because the website is dynamic with new in-house and user generated content posting on a daily basis, and it's seamlessly integrated with social.
Some travelers love knowing exactly what to expect before they step foot in a destination so Oculus offers another fun way to get that insight. The question that remains is will travelers actually buy these headsets, and how long will it take before virtual reality becomes mainstream for destinations?
As Chinese and other Asian students watch their countries' outbound tourism increase, they're seeing an opportunity to better tourism in their own backyards by getting educated in countries where their friends and families are traveling to. They can then adapt some of these learnings for local tourism needs.
Travelers had more or less made up their minds about where they're headed for the upcoming holiday, which may have diverted their attention from destinations' social media channels.
Aerial drone videos change perspective on landscapes, literally and figuratively, and smart travel brands will have to figure out how to incorporate them in their marketing arsenal.
It might be impossible to ever nail down exact employment data, but learning about the industry's challenges is an important step towards improving problems that lead to high turnover and stunt development.