Travel Technology

Cross-device marketing remains a complicated, but necessary, task for today's travel marketers. Thankfully, there are more tools and better methods available to do it than ever before.

Google, in theory, like TripAdvisor, has the ability to put it all together and become a one-stop shop in travel but Oliver Heckmann, who heads Google's travel products, says that isn't part of the search engine's grand scheme. We sort of believe him (stay tuned for more).

Smartphones continue gaining ground with online travel bookings, albeit slowly, and mobile web still outpaces what can be clunky mobile app user experiences.

Imagine a marketing ecosystem in which you’re able to collect data at every single touchpoint of an individual’s travel planning journey. This trend report brings visibility into the market, shedding insight on best practices and opportunities for innovation.

Another app-based start-up has failed to live up to the hype. And we're still waiting for a company in the tours and activities field to translate marketing buzz into a scalable and profitable business.

There are 400 million Chinese millennials. For any marketer still not convinced that China is the future of the travel industry, there are now 400 million reasons to change your mind.

Learn how travel marketers are driving loyalty through customer experience and personalization with this video recap of our recent webinar with Boxever!

The AskTSA team did a surprisingly good job answering our queries on Facebook Messenger. But if you're expecting prompt responses on your way to the airport, you may not hear back in time.

As digital technology replaces the need for some types of traditional in-person meetings, Smart Meeting Management technology is bringing back the relevancy of in-person meetings and making them more engaging and measurably profitable.

For travel consultants, being a part of a cooperative that offers comprehensive educational tools could make all the difference in targeting the right consumers with the right message. To take that one step further, “new-to-industry” and millennial travel consultants require a more modern and progressive approach to education.