Travel Technology
Google Glass and running of the bulls part of travel company promotion
Google Glass will be promoted through so many travel and cultural experiences in the future that use of the wearable tech will undoubtedly wear thin, but for now Authentic Voyages is wise to get ahead of the pack in its marketing for running of the bulls.
Dennis Schaal |
Why Southwest should make its free TV and Wi-Fi promotion permanent
Want to reinvigorate the Southwest brand? Just think of the market share gains that Southwest would earn if it made its TV Flies Free promotion permanent. Free Wi-Fi, baby.
Dennis Schaal |
The 10 ways in which travelers are using Twitter for tips
A good start on understanding travelers usage of Twitter for travel, but it is too small and limited to draw bigger conclusions for now.
Rafat Ali |
Air China starts free Wi-Fi service on flights, but not for mobile phones
This is the first Chinese airline to offer Wi-Fi on board, and even though it is limited to certain "approved" sites, it is free.
Mapping gimmick uses three-word addresses instead of streets and numbers
Replacing geocodes with words is helpful to some extent, but nobody wants a proprietary mapping system, no matter how clever it may be.
Hyatt offers free Wi-Fi to track guests’ spending and searching habits
Hotels are finding smarter ways to make universal Wi-Fi work for both their guests and their business. Hyatt’s detailed look at customers’ spending habits and social media activity will soon be commonplace at all major chains.
Southwest offers free Dish Network TV through in-flight promotion
In bring your own mobile-device style, Southwest passengers will be able to access free TV and on-demand programming from Dish Network during a limited-time promotion. You can expect there will be a fee for such access through Wi-Fi provider Row44 in the near future.
Marriott Rewards members can skip registration desk with mobile check-ins
Marriott's app updates streamline the check-in process for guests, although they still have to stop by a mobile check-in desk to pick up a key card. It's definitely an improvement, but further enhancements are called for.
Dennis Schaal |
Mobile apps that attempt to take the place of the human concierge
Although mobile apps are becoming the go-to resource for guests’ booking and information needs, hotels still need to complement the technology with a concierge for guests that need or prefer human help.