The Evolution of Hotel In-Room Entertainment
Photo Caption: Hotels have made improving their in-room entertainment a major point of emphasis. Source: LG Business Solutions USA
Skift Take
Hotels have made enormous investments in recent years to improve in-room entertainment options for their guests, which won't slow down anytime soon as travelers expect to have the comforts of home in their guest rooms.
A 2013 Skift Research report predicted that improving in-room entertainment would be a major point of emphasis for hotel industry executives, as digital devices were expected to become an even bigger part of the travel experience.
Skift Research also projected that bring your own entertainment — such as laptops and smartphones — would become more popular with travelers while hotels could also look to incorporate streaming services like Netflix and Hulu into guest room TVs. Streaming services have indeed become increasingly popular with consumers in recent years, with 85 percent of U.S. households having at least one video streaming subscription. In addition, the streaming industry is expected to be worth $330 billion by 2030.
So how has the landscape regarding in-room entertainment changed since that 2013 report? Have hotels provided more in-room entertainment options for their guests over the last decade? Are hotels also looking to virtual assistant tech
