Dennis Schaal Archives

Dennis Schaal is Skift’s Founding Editor and Executive Editor. Dennis has been a reporter focusing on online travel and short-term rentals for more than two decades at Skift, Tnooz, USA Today, and Travel Weekly. He is well-known for tough one-on-one interviews on stage at Skift events, including with the CEOs and top execs of Expedia, Uber, Booking Holdings, Priceline, Kayak, Hopper, and more.

Airlines

Why JetBlue’s Investors Are Hoping It’s Looking to Spirit for Inspiration

The JetBlue of 2015, 2016 and beyond likely won't resemble the JetBlue that we have known, but the question becomes how far with the airline take the merchandising tack that it is definitely pursuing.

Dennis Schaal | 12 years ago

Airlines

Uber Secures A Spot in United’s Mobile Apps in Business Travel Push

Uber sure is getting around and has been aggressive about notching a bunch of partnerships.

Dennis Schaal | 12 years ago

Hotels

La Quinta Hotels Sees Business Travelers as Its Mega Growth Opportunity

La Quinta has lots of appeal for budget-conscious business travelers and the chain is pulling out all the stops to sign on additional corporate accounts and to appeal to road warriors whose companies have less-stringent travel policies.

Dennis Schaal | 12 years ago

Online Travel

Trivago Launches a Makeover Contest to ‘Fix’ Its Trivago Guy TV Pitchman

With TV advertising for travel sites so competitive these days, getting noticed is a big hurdle. Few people are talking about TripAdvisor's ads, but the media and public are noticing the Trivago Guy, and will likely remember the name of the site. Whether they'll use it is another question.

Dennis Schaal | 12 years ago

Online Travel

Interview: Concur CEO on Making Sense of Business Travel Chaos

Steve Singh is one of the most-forward-looking CEOs in the travel industry, and Concur's $150 million Perfect Trip Fund is actively investing in that vision.

Dennis Schaal | 12 years ago

Airlines

Southwest’s $550 Million Integration of AirTran Still A Work in Progress

As airline integrations go, Southwest-AirTran has been relatively smooth. United-Continental is a nightmare in comparison.

Dennis Schaal | 12 years ago

Airlines

American Express Unveils Next Generation Lounge at LaGuardia Airport

With five American Express airport lounges either operational or in the works, the company will still be hard-pressed to replace all of those American Airlines and US Airways lounges that used to feature free access for Platinum cardholders across the U.S.

Dennis Schaal | 12 years ago

Business Travel

Rocketrip Pulls in Google Exec for Next Step in Corporate Travel Booking

Companies such as Concur, Google, and Rocketrip are transforming business travel and the establishment biggies, from American Express to BCD and Carlson Wagonlit Travel, will eventually have to adapt, as well.

Dennis Schaal | 12 years ago

Online Travel

Interview: Orbitz CEO On the Future of Travel Booking and Loyalty

Will the immediacy of Orbitz Worldwide's loyalty program redemption be a difference-maker in helping to build its global hotel business? CEO Barney Harford is counting on it.

Dennis Schaal | 12 years ago

Online Travel

Trivago’s Ad Pitchman: Creepy, Handsome or Just Effective?

Tim Williams is no William Shatner, but his TV commercials for Trivago are creating a lot of buzz, mostly unexpected, for the brand.

Dennis Schaal | 12 years ago