Free Reports

The needs of the modern business traveler are changing. As efficiency and healthy living have become top priorities, travel brands would be smart to listen to the evolving desires of…

In the highly competitive hospitality space, hotels are increasingly looking to improve the guest experience pre-, during- and post-stay with data-driven communication solutions aimed at creating and sustaining meaningful relationships…

How all-inclusive resorts have evolved since its inception to now How the rise of millennials, health and wellness tourism, and volunteer tourism is sparking change in the industry Key growth…

Released April 2015: Welcome to the Europe installment of Skift’s annual State of Travel report, a series focusing on individual major global industry regions.

The demands of the increasingly smartphone- and tablet-equipped consumer are reshaping the way travel brands interact with travelers. Mobility and the ability for brand representatives to react in an anytime-anywhere…

In the era of uber-connectivity and seamless Internet browsing, we’ve become a culture of virtual window shoppers. This is especially true when it comes to online travel, where shopping cart…

Skift is launching its second e-book, a 98-page collection of interviews with top hotel CEOs from around the world, called The Future of Guest Experience.

Driven by today’s intense social media activity around unique culinary experiences, destinations are developing local food-themed travel products and promotions to evolve their brand story.

In Skift's first magazine, we identify the key megatrends that are shaping travel across various verticals in the industry. The three key themes emerging in travel in 2015 are Mobile.…

The world of online travel booking has undergone more radical changes in the past 18 months than any time since it changed the world of travel booking in the late…