Although in-room technology upgrades receive most of the media attention, hotels' public spaces are arguably an even more important space to focus on guest innovation.
More hotel chains seem to be shaking up their in-room entertainment offerings. This includes not only types of entertainment and ways to access it, but also new types of advertising and branded content.
Securing a booking is a major first hurdle for travel brands. Keeping travelers happy after the booking process as their trip approaches, and then keeping spirits high throughout the trip, helps them see that their great experience is one that they want to repeat again and again.
Video is a different game that written content, but Kelly's been a master of monetization so far. If viewers find him likable, too, he'll be headed in the right direction.
Internet of Things technology is rapidly moving from a dream to practical reality for many brands in the travel industry. But the organizations that are using it tend to have massive scale and deep pockets.
The travel startup scene is littered with the corpses of social trip-planning services. But Foursquare's check-ins are a gold mine of data, and it's smart enough that it knows this is a nice-to-have feature, not a business in itself.