Articles tagged “delta air lines”

Any deal at 10,000 miles is better than no deal at 10,000 miles.

Collaborating with non-travel brands is a smart way for travel brands to capture a new audience that may not necessarily be current flyers, guests or visitors.

They should at least bring back the gum for Economy passengers, no?

Detroit Metropolitan is a nice airport but Richard Anderson should get out more if he truly thinks it is the best airport in the world. Perhaps he got carried away in trying to please the members of the Detroit Economic Club.

June is an opportune time for travel brands to celebrate the role of fathers and milestones of same-sex marriages, but they need to be careful not to exploit the occasion and the movement.

Airlines' most creative content marketing efforts are coming through in their in-flight safety videos, which are as popular online as their on actual planes. They now need to take this creativity to other aspects of their marketing strategy.

A lot is at stake here and we expect the investigations to continue.

Missing in action in the U.S. airlines' report about the Gulf carriers' subsidies was transparency about the U.S. airlines' own subsidies. Although the congressional report is very dated, the Business Travel Coaltion, via WikiLeaks, is helping to fill in some of the blanks.

Radical change though it may be, the legacy carriers could do worse than learn a few lessons from the type of loyalty Southwest has generated.