Articles tagged “digital”

This week in digital news, we analyzed online travel agency earnings. Trivago braces for slow 2018 growth and Expedia grapples with hotels' direct booking success.

This week in digital news, we looked past blockchain's buzz to dig up the scams, and analyzed Priceline's new emphasis on TV advertising.

This week in digital news we examined two very different things that many travel companies don't understand: WeChat and blockchain. WeChat is already important for travel companies that want to engage with Chinese travelers; blockchain may become so.

This week in digital news, we took a long look at how attractions could become TripAdvisor's next multibillion-dollar business. Don't miss our forecasts for Priceline, Expedia, Ctrip, and Google in our new magazine: The Megatrends Defining Travel in 2018.

Traveler purchase decisions are influenced long before the first click, but for many marketers, this is still the primary focus. To succeed in 2018, marketers need to shift their agendas to engage with travelers on a human level throughout the entire journey.

This week in digital news, our business travel editor Andrew Sheivachman reported on the potential and pitfalls of smart robots and 5G, straight from CES in Las Vegas.

This incident is a tough reminder for Marriott and many other global companies that when it comes to China, especially, everything is politics.

This week in digital news, Ctrip, China's largest online travel agency, is making moves to expand its reach. TripAdvisor's CEO is aiming for the same thing through mobile engagement.

This week in digital news, tourism boards concentrate on WeChat, and Skift reporters examine the effects of the new U.S. tax law on travel companies' bottom lines.

Colombia’s tourism leaders are tapping into the power of local music to convey the warmth and welcoming spirit of the Colombian people, who want to share their profound sense of national pride and optimism with travelers, based on the country’s surging popularity in recent years.