Articles tagged “millennials”

Travel plays an important role in millennials' lives, which translates over to their honeymoon experience where they are looking to go further and experience more to mark the occassion.

Millennial travelers are more likely to share their experience on social media and spend time and money meeting other travelers, just two of the reasons why all major brands are adjusting their products for the growing demographic.

Among the new guard of luxury hotel brands to state Gen Y as a primary target market, Quorvus Collection is positioning itself ahead of the curve in anticipation of a monied Millennial travel boom.

By collaborating with the public to build a better hotel experience, Marriott has shown a surprising willingness to take risks and embrace relationship marketing in an effort to rework its reputation among next gen travelers.

While the hospitality industry is becoming more aware about the impact of user-generated peer reviews, Getaroom and ReviewPro explain why they're important and why they're exploding in popularity.

The Ritz-Carlton Company is finding a sweet spot between modern design and traditional luxury for various age groups, but there's some work to be done on brand communications aligned with today's connected traveler.

Some travel suppliers who feel confident that they're engaging with the next generation traveler just because they have social media channels are unaware of the value of custom content to share on those social media channels. And why it's valuable to those travelers.