Articles tagged “wellness”

Skift Design Awards celebrates the trailblazers transforming the travel industry through human-centered design and experiences. Find out who's leading the pack before we reveal the winners at Skift Global Forum 2019.

Travelers are thinking more about their sleep habits than ever before. The hospitality industry has taken note and is now trying to find more innovative ways to help guests snooze. But will this push really help drive bookings?

As our Skift Megatrend 2019 forecasted, wellness is the new hook in travel marketing, and it's been gaining speed. The rise of wellness culture has made caring about sleep cool — and since weariness is a top complaint of travelers, it's good business sense that the hospitality industry is upgrading its sleep offerings.

Canyon Ranch is pretty relaxed about its market status in the wellness space. It's keeping its head down while adding partnerships and locations at its own pace.

Millennials and Gen Z don’t want to kill festivals and clubs with their wellness wants, but they do want the event spaces to keep up with the changing times.

A new wave of drinks is coming to market — and aiming to supplant predecessors that have less of a wellness edge.

There’s no denying that meditation is on the rise in the U.S., and companies want in on the upswing. Not only are the big players getting more funding but so too are startups, which might be able to carve out their own niches.

Some companies have started stocking CBD beauty products, even if it might be outside their wheelhouse. Given the hype around the trend, we can expect more partnerships between CBD and beauty brands to come.

Whether it’s travel companies looking to partner with fitness brands, private equity firms buying up exercise businesses, or new investors looking to pour money into fitness-tech startups, the outlook is rosy for the exercise industry.

It’s difficult to grow as a company if you just stick to what you do best. So opportunistic brands are betting on different aspects of wellness and hoping to find more customers in the process.