Frequent travelers are no longer satisfied with the traditional hotel room, but many are also not yet willing to take a risk on peer-to-peer options making standardized accommodations that offer a mix of open space and service an increasingly popular option.
How all-inclusive resorts have evolved since its inception to now How the rise of millennials, health and wellness tourism, and volunteer tourism is sparking change in the industry Key growth…
From responsive design and targeted sendings, to pushed content and pulling travelers into a fluid cross-channel narrative — e-mail marketers are steering the industry's course toward more reliable conversions, more of the time.
The British millennials value traditional travel agents more than American millennials, but still a large majority have moved away from it, which shows in the number of shuttered high street travel agent store fronts over the last decade or so.
This is a good indicator of how millennials could still be retained by the organized hotel sector, though of course catering to the specific needs of this demographic is still important.
There are hints that while millennials have largely moved away from traditional travel agents, there are use cases that require them and sub-cultures that will continue to use them one way or the other.
If you've seen one millennial you haven't seen them all. When it comes to vacation trends, their habits are as varied as their currencies and countries of origin.