Articles tagged “tiktok”

TikTok is a big deal in the airline industry, with most of the major U.S. carriers using the platform to enhance brand recognition and loyalty.

Scotland sees itself as a content creator and curator for tourists, not an information provider anymore.

In a sitdown interview with Skift, Michael O'Leary reveals some of the secrets to Ryanair's viral success, and tells us the two subjects that are absolutely off-limits.

Today's podcast looks at travel marketing sans Tiktok, the recovery of business travel, and the Middle East's most expensive hotel.

With TikTok out of the picture, behemoths like Facebook, Google and Instagram would be able to tighten their grip on travel marketing.

Booking.com and Expedia know they have to get out there and market where their potential customers are. In this case, millions are on TikTok.

Today's podcast looks at Skift's latest venture, the implications of a U.S. Tiktok ban, and the easing of visa requirements.

Travel brands would lose the ability to reach one of the world’s largest outbound tourism markets on TikTok.

Today's podcast looks at the power of Tiktok travel, United's pilot pause, and the Digital Markets Act's effects on Google.

TikTok has become an influential force in travel discovery. Selling travel more directly would make it formidable.